Sarah Brown Is Going To Keep On Tweeting To Election Day


Back in February we speculated as to whether Sarah Brown’s twitter account might form part of Labour’s social media election strategy.  It is difficult to see how it can play a major part but it will continue help to soften Gordon’s image and it is likely add significantly to its 1.1 million followers in the next four weeks.

There is no doubt that this is Sarah’s account but it does show significant signs of being ‘managed’.   Her follower numbers have been in steady decline this year – possibly bots being removed – but went into increase yesterday on the eve of the election call.

Either way,  if you check the video above Sarah has made it clear she’s going to keep on tweeting.

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