This general election has been the first in which Hastags have played a part, they are used in social networks and most commonly in twitter, as user-generated meta data. Put simply they are a way of identifying and therefore following tweets that cover the election or an aspect of it . Here is a quick guide to some of the most popular ones
#GE2010 – This is the default tag for posts that relate to the 2010 general election. There are others but this has emerged as the most popular because it is economical in its use of characters.
#GE10 – A shorter form, but less used than the above. Useful if you have run out of characters but likely to be seen by fewer people.
#Vote – Has been used both as a short generic hashtag for the election but was also popular in encouraging voters to register before the deadline.
#UKElection – More instantly recognisable than #GE2010 but not quite as popular because it eats up more characters.
#LeadersDebate – One of the most interesting because it was part of a phenomenon that TV programme makers call “two-screen”, using a laptop or smart phone to comment on live television. It mean that social networks rather than conventional media were the first to pass judgement on the performance of the part leaders during the TV debates.
#iagreewithnick – Echoing Gordon Brown’s famous utterance during the first TV debate and used primarily to show support for the LibDem leader during the bounce his party received after the first debate.
#NickCleggsFault – Widely employed to mock the print media’s ‘assassination’ attempts on Clegg. It was a meme that lasted a few days as Clegg was accused of all manner of spoofed wrongdoings.
#paxo – Similar to the #LeadersDebate but employed for the Paxman leader interviews.
#LibDemFlashMob – The hashtag used to organise the Liberal Democrat gatherings in Trafalgar Square and other UK cities on Bank Holiday Monday.
#InVinceCable – Used by a group of digital marketeers and PR people, and their fellow travellers, to promote Vince Cable as Chancellor in the event of a hung or balanced parliament. (FD Election10 endorses the objectives of the #InVinceCable campaign).
#Labourdoorstep – Used by Labour candidates and activists to emphasise the fact that they were taking the campaign directly to the voters.
I’m going to venture another one that might become popular in the next few days. #Hung10 anyone?
Logic dictates that this blog should shuffle off or transform itself into something that covers the wider issues of politics and social media, but we live in interesting times. I think that the chances are extremely high that 2010 will see a second UK general election.
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